CSR Guidelines for the Financial Sector - page 41

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As you proceedwith undertaking the necessary tasks and steps to put together aCSR Strategy it may beworth
considering some of the initiatives in the Annex that are simple yet valuable activities that can add value to every
organization and facilitate for each organization to reap the added value from basic CSR activities – some low
hanging fruits to start the process of strategizing onCSR, ensuring increased commitment onCSR and increased
engagement of CSR from theCSR Leadership Team, CSR responsible person or the key stakeholders at large.
Maturity level
It is often difficult to ascertain thematurity level of an organizations CSR strategy because of its numerous
dimensions. However bymeans of an initial approach, organizations can use the following spidermap to help them
map out theirmaturity level andwhat their next stepsmay be.
Value
Compliance:
Organizations at
this basic level of
compliance simply
comply with basic
regulatory
requirements with
respect to all four
aspects
Lip Service:
Organizations that
only promise
commitment but do
not actually take
such commitment
to a further level
i.e. invest in a
strategy or real
initiatives to reap
value fromCSR
would be in reality
undertakingCSR
merely as a “lip
service”.
VISION:
Organizations at
this stage of
maturity have a
basic strategy in
terms of the
direction they hope
to achieve and how
it is alignedwith
their business.
Management
System / profit
Center:
Organizations that
see the benefit of
CSR and perceive it
as a profit centre
will have
strategically
integratedCSR into
their business and
their CSR strategy
would be aligned
with their business
goals and
objectives.
Full Integration
Growth engine:
In addition to
havingCSR
alignedwith
business goals and
objectives,
organizations that
useCSR as a
growth engine
would have
embeddedCSR as
a tool to assess
risk, generate
value, ensure
growth on all
aspects i.e. in the
workplace in
ensuring high
retention rates, in
themarketplace
translating their
commitment
throughout their
supply chain, in the
community through
workingwith local
entities to build
their capacity and
create
opportunities and
with respect to the
environment by
being efficient in
their energy
consumption.
Maturity
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